← All case studies
Case study The Edit Inc. Magazine's fastest-growing companies in America · 2026

More clients.
More revenue.

The Edit is one of America's fastest-growing agencies (Inc. Magazine). They didn't need another AI tool. They needed a practical way to make AI useful inside how their team already works. We built it into their Slack, and they got their time back to win more clients.

Beauty · fashion · entertainment
The brands they've made culture for
Poosh Rhode Béis JVN Pattern Beauty Soho House Anheuser-Busch Auberge Resorts Rosewood Sports Research Elephante
Where they started

A brilliant team, working a dozen different ways.

Every brand ran differently. The work clients pay senior people for got lost in busywork. They needed one way to run all of it.

~70%
Manual work, gone
~16hrs
A week back, per lead
$320K+
Capacity freed, a year

Impact estimates from the team · dollar value of the senior capacity freed

Proof

It runs every day, right in their Slack.

Every morning, before anyone logs on, each brand's plan is waiting in Slack, built from their real numbers. A person taps approve, and it ships.

The Edit · Slack
The whole loop in one channel: agenda, calendar, approval, briefs, tasks, digest. Every number sourced.
In their words

“We'd tried a few tools but didn't know where to start. Adrian and his team were fantastic: responsive, calm, and they walked us through every step. Now we have the time to focus on the parts of the business that actually let us scale. I'd recommend working with them any day of the week.”

Lauren F.LFLauren F.Founder · The Edit
app.editmediagroup.com/pods/lumen-beauty
The live pod dashboard. Real calendar, real intel, generated and human-approved.
How it works

An AI that knows their brands. No new app to learn.

It works inside the Slack they already use, and only acts when a person says yes.

01 · It knows them

It learned their brands.

Their voice, their rules, their data. What it makes sounds like them. Every number is real.

02 · Nothing to learn

It lives where they work.

Right in their Slack and project tools. No new app. No new login.

03 · They stay in charge

A person says yes first.

The AI does the work, then waits. A person approves it in Slack. A real review, not a rubber stamp.

The AI drafts. The team decides. Nothing ships without a human's yes.

The shift

An entire content department. Now it runs on one approved yes.

BeforeAfter

Their senior people got their time back. More time. More clients. More revenue.

The intelligence that usually costs five figures a month, built in.

The competitor intelligence agencies pay $11,000 to $30,000 a month for (Brandwatch, Sprinklr) is built right in. No separate platform. No per-seat fees.

The standout

Nothing in their category slips by.

Most tools watch a fixed list and miss the rest. This watches their brands' whole category.

Named monitoring

Every known rival's top posts across TikTok and Instagram, ranked by engagement.

LIVE · caught a competitor at 742K likes in a single pull.

Category discovery

The whole space. Breakouts and rising players their team wasn't tracking yet.

LIVE · off a stale list, it surfaced a creator at 1M+ likes and a ranked set of emerging accounts.

It's built so it can't quietly break. Every feed is checked daily. "Nothing slips by" is a guarantee, not a hope.

What would your team do
with the time back?

Book a 30-minute workflow demo. We'll show where AI fits and what to build first. No pitch.

Book a 30-minute workflow demo → Or get a free workflow blueprint · adrian@fireclubinc.com